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For instance, after fake news stories in June 2017 reported EthereumвЂ™s founder Vitalik Buterin had died in a car crash its market value was reported to have dropped by $4 billion.Misinformation is not like a plumbing problem you fix. New information platforms feed the ancient instinct people have to find information that syncs with their perspectives: A 2016 study that analyzed 376 million Facebook usersвЂ™ interactions with over 900 news outlets found that people tend to seek information that aligns with their views.This makes many vulnerable to accepting and acting on misinformation. Presidential election highlighted how the digital age has affected news and cultural narratives.

Some predicted better methods will arise to create and promote trusted, fact-based news sources.It is also human nature to come together and fix problems: The hopeful experts in this canvassing took the view that people have always adapted to change and that this current wave of challenges will also be overcome. Some even foresaw a world in which widespread information scams and mass manipulation cause broad swathes of public to simply give up on being informed participants in civic life.The 49% of these experts who expect things to improve generally inverted that reasoning:Technology can help fix these problems: These more hopeful experts said the rising speed, reach and efficiencies of the internet, apps and platforms can be harnessed to rein in fake news and misinformation campaigns. They predicted a future information landscape in which fake information crowds out reliable information. They predicted that manipulative actors will use new digital tools to take advantage of humansвЂ™ inbred preference for comfort and convenience and their craving for the answers they find in reinforcing echo chambers.Our brains are not wired to contend with the pace of technological change: These respondents said the rising speed, reach and efficiencies of the internet and emerging online applications will magnify these human tendencies and that technology-based solutions will not be able to overcome them. But the overarching and competing themes were clear: Those who do not think things will improve felt that humans mostly shape technology advances to their own, not-fully-noble purposes and that bad actors with bad motives will thwart the best efforts of technology innovators to remedy todayвЂ™s problems.And those who are most hopeful believed that technological fixes can be implemented to bring out the better angels guiding human nature.More specifically, the 51% of these experts who expect things will not improve generally cited two reasons:The fake news ecosystem preys on some of our deepest human instincts: Respondents said humansвЂ™ primal quest for success and power вЂ“ their вЂњsurvivalвЂќ instinct вЂ“ will continue to degrade the online information environment in the next decade.

Several longer additional sets of responses tied to these themes follow that summary.The following section presents an overview of the themes found among the written responses, including a small selection of representative quotes supporting each point. These findings do not represent all possible points of view, but they do reveal a wide range of striking observations.Respondents collectively articulated several major themes tied to those insights and explained in the sections below the following graphic. Some chose to have their names connected to their answers others opted to respond anonymously. They also believe better information literacy among citizens will enable people to judge the veracity of material content and eventually raise the tone of discourse.The majority of participants in this canvassing wrote detailed elaborations on their views. They expect well-meaning actors will work together to find ways to enhance the information environment.

Huitema, former president of the Internet Architecture Board, commented, вЂњThe quality of information will not improve in the coming years, because technology canвЂ™t improve human nature all that much.вЂќThese experts predicted that the problem of misinformation will be amplified because the worst side of human nature is magnified by bad actors using advanced online tools at internet speed on a vast scale.The quality of information will not improve in the coming years, because technology canвЂ™t improve human nature all that much.Tom Rosenstiel, author, director of the American Press Institute and senior fellow at the Brookings Institution, commented, вЂњWhatever changes platform companies make, and whatever innovations fact checkers and other journalists put in place, those who want to deceive will adapt to them. For instance, Christian H. Theme 1: The information environment will not improve: The problem is human natureMost respondents who expect the environment to worsen said human nature is at fault.

Oghia, an author, editor and journalist based in Europe, said he expects a worsening of the information environment due to five things: вЂњ1) The spread of misinformation and hate 2) Inflammation, sociocultural conflict and violence 3) The breakdown of socially accepted/agreed-upon knowledge and what constitutes вЂfact.вЂ™ 4) A new digital divide of those subscribed (and ultimately controlled) by misinformation and those who are вЂenlightenedвЂ™ by information based on reason, logic, scientific inquiry and critical thinking. Since as far back as the era of radio and before, as Winston Churchill said, вЂA lie can go around the world before the truth gets its pants on.вЂ™вЂќMichael J. It is a social condition, like crime, that you must constantly monitor and adjust to.

These very diverse players would likely oppose (or try to subvert) technological or policy interventions or other attempts to insure the quality, and especially the disinterestedness, of information.вЂќ Subtheme: More people = more problems. And many others.вЂќLeah Lievrouw, professor in the department of information studies at the University of California, Los Angeles, observed, вЂњSo many players and interests see online information as a uniquely powerful shaper of individual action and public opinion in ways that serve their economic or political interests (marketing, politics, education, scientific controversies, community identity and solidarity, behavioral вЂnudging,вЂ™ etc.).